Life & Soul at the Mayfair
Member of a genuine community who respect each other, their values and purpose
Jackson Keep | General Manager and Partner
Jacko didn’t start out in fitness, he was forging a different path in the oil and gas industry in WA’s North West when he sought a more fulfilling career in health and fitness.
As the club Manager at Life and Soul Karratha, he fostered a welcoming community and strong culture among staff and members, Jacko made sure everyone felt welcome. Recently, Jacko became business partners with Cindy and Peter to bring Life and Soul At The Mayfair to life.
Now relocated to Perth, Jacko serves as Manager and Partner of Life and Soul at The Mayfair, continuing his mission to build a vibrant community and culture. He is actively involved in the club, focusing on weight training and maintaining a solid recovery routine in the wellness space. He also loves The Yard Gym, and you might even catch him pounding the pavements at our Run Club.
Cindy Kempton | Owner
Cindy is the founder of Life and Soul Health and Fitness Clubs and GOTSOUL Retreats. With over 35 years in the health and wellness industry, she has worked internationally before returning to Western Australia to establish her own business, opening the first Life and Soul club in Karratha in 2006.
Cindy, alongside her husband Peter, has since expanded the brand across Australia, introduced F45 franchises, and launched The Yard Gym. In 2023, they revitalised The Mayfair Theatre in East Fremantle as ‘Life and Soul At The Mayfair’, recognising a niche in the boutique wellness market. Cindy is committed to all forms of fitness and wellness, you can find her training in all areas at The Mayfair. Although her life has been committed to fitness and health, Cindy’s greatest achievements are her two daughters, Mollie and Tilly, who also love to get amongst the good vibes at Life and Soul.
Peter Athanitis | Owner
Peter began his career in the corporate sector, working in operations and global sales for CSR and the Mars Group. He joined Cindy in Karratha in 2008, becoming an essential part of the Life and Soul team. Together, they expanded the brand to Derby, Broome, and Port Hedland, quickly establishing a strong presence in the region.
Peter handles the behind-the-scenes aspects of the business, managing legal matters, occupational health and safety, leases, and maintenance. You’ll also find him in reception, doing what he does best: serving our members with a laugh, discussing his beloved Collingwood Pies, or his favourite red wine. Peter enjoys a good Pilates session followed by some time in the Wellness space, making good use of the sauna and ice bath to help boost his mental health, which keeps him at the top of his game.
Hayley Kimpton | Manager
As Manager at Life & Soul Mayfair, Hayley plays a key role in the day-to-day running of the club. She helps ensure everything flows smoothly behind the scenes while creating a friendly, welcoming environment at the front desk.
Alongside her management role, Hayley brings creativity and connection into the community by supporting social media, events, and local partnerships. She enjoys showcasing the energy and culture that make Mayfair more than just a gym.
Holding an Advanced Diploma of Kinesiology and a Certificate IV in Fitness, Hayley is passionate about health, wellbeing, and the mind-body connection. Away from Mayfair, she can often be found training in the gym, snowboarding on her travels, or continuing to expand her knowledge in holistic health.

Tori Collins | Pilates Manager
Tori’s sessions will leave you feeling strong, energised and connected to the body and mind, no matter ability, age or skill level. Her classes focus on mobility, strength, and alignment by incorporating various layers, props and ranges of movement so you leave feeling content and connected to go about the rest of your day!
Tori has completed a Diploma of Professional Pilates Instruction, Advanced Certificate of Nutrition and Health Coaching, Diploma of Interior Design, and Certificate in Business. During Tori’s classes, you will feel challenged yet confident to complete and move through the class flow in a supportive and uplifting environment. Tori loves a laugh and she promises to make you smile at least once during your class!
Jaya Bilcich | Pilates Instructor
Jaya is a dedicated Pilates instructor with a passion for movement and well-being. When she’s not teaching, you’ll often find her outdoors, soaking up the sun by the beach, enjoying a walk, a swim, or a good book. She also enjoys quality time with family and friends.
Jaya’s journey into Pilates began three years ago while recovering from a netball injury. Seeking a low-impact sport to aid her recovery, she discovered Pilates and quickly fell in love with it. This enthusiasm led her to pursue teaching, completing her Reformer Pilates qualification a few months ago and diving straight into instructing. Currently, she is expanding her expertise by working toward a full diploma in Pilates through Pilates ITC.
What Jaya loves most about her role is seeing her clients leave class with big smiles after a challenging yet rewarding session.
Erin Heffernen | Pilates Instructor
Erin is a passionate Pilates instructor at Life & Soul Mayfair. Recently relocating to Western Australia to further her Pilates studies, she brings a thoughtful and steady approach to her classes. Erin focuses on mobility and helping clients move in ways that suit their bodies best, enhancing their ability to train effectively both on the gym floor and in more intense Pilates sessions.
She trains with Pilates ITC in Perth and has been leading group classes for three years, sharing her expertise and enthusiasm with her clients.
Outside of teaching, Erin can often be found at the beach, curating playlists, or cooking her three favorite meals on repeat. She hopes to see you soon in the studio.
Emma Flanagan | Pilates Instructor
Em’s love of strength and conditioning and a background in Sport Science helps shape her reformer classes. In Em’s classes expect to be challenged in a tough but nurturing way. She loves to challenge your springs and get your heart rate up but leave you energised for your day. Em completed her mat and reformer certification through Breathe Education.
Jessica McKee | Personal Trainer and TYG Coach
Jess is a strength-based, technique-focused coach who brings calm confidence and clear structure to every session. She specialises in strength and conditioning for all levels, alongside wellbeing coaching that supports mindset, routine and long-term growth. With Cert II & IV qualifications, a Certificate in Nutrition, and ongoing studies through the Women’s Fitness Academy (Master Female Trainer, including Pre and Post Natal), Jess focuses on building strong movement foundations, refined technique and sustainable results. Her approach is empowering yet measured – helping clients develop confidence, resilience and lasting strength in a supportive, considered environment.
Michelle Flanagan | Personal Trainer, TYG Head Coach
Michelle is originally from Ireland. She moved to Perth in 2009, met her husband, and had four kids. She now calls Perth home. Michelle studied her Cert 3 & 4 in fitness over 6 years ago and found coming back to work after having children very daunting, but after starting at F45 EF as a nervous coach, she soon found her confidence and voice.
You will find Michelle 90% of the time in TYG, but she is in front of the house at Mayfair on Wednesdays and enjoys doing Personal Training assessments throughout the week.
She especially loves to work with members in the Mayfair who are reigniting or starting their fitness journey, particularly mums coming back post-pregnancy, injury, etc., as she has been through this herself.
Tara Gilich | Front of House
Tara received a tennis scholarship and played college tennis in the USA. She is now finishing her Bachelor of Sport and Exercise Science in Perth. She is super passionate about health and fitness and a huge fan of running. Tara loves spending time with kids, particularly helping them improve their athletic abilities and tennis skills. You’ll always find her doing some sort of exercise!
Layla Arnott | Front of House
Originally from Broome, Layla has been part of the Life and Soul Family since 2022. She recently moved to Perth to study Exercise and Sport Science, and is also interested in pursuing Nutrition and Dietetics.
She is passionate about all things health and fitness, and this year is excited to run her first half marathon! She loves being part of the team and the vibrant community we have here at The Mayfair
Ellis Dening | Front of House
Ellis is one of the friendly faces welcoming you to Life & Soul at The Mayfair. Having first joined as a member when he moved to Australia, he quickly fell in love with the community and culture — making the transition to the team a natural next step. With a genuine passion for fitness and sport (and a well-timed coffee always in hand), Ellis brings an easy warmth and approachable energy to the front desk. Whether he’s helping you get set up, answering questions or simply sharing a smile on your way in, he’s here to make every visit feel seamless and personal.
